Outlet Manager/Manager in Training

Reports to:             Regional Sales Manager

Direct Reports:       Sales Advisors, Senior Sales Advisors

Purpose

• To provide the best possible service to customers, thereby maximizing sales and profit
• To control and operate the store in accordance with company instructions, policies and procedures in order to minimize operating costs and maximise profits
• To ensure the staff employed at the store carry out duties effectively and in accordance with the job profile and company policy and procedures

Responsibilities

• Customer Relations / Selling Skills – Promotes a professional and quality level of customer service to existing and new customers; assesses and satisfies customers needs and queries / problems; identifies and maximizes selling opportunities; ensures staff give the required level of customer service; actively achieves Company KPIs
• Commercial and Business Acumen – Proactively seeks opportunities for increased business; awareness of competition; supports new directions and initiatives; creative presentation ability of company products
• Leadership / Taking Responsibility – Accountable for the day-to-day running of the store and management of staff; ensures full adherence to company policy and procedures in all areas including customer relations, housekeeping, merchandising and display, security of premises, cash and stock, and administration; leads by example; uses authority when necessary
• Legislation – Ensures the correct implementation of any legislation affecting the business (health and safety, licensing, trading standards)
• Organisation and Planning – Plans, prioritises and organises work to optimize the use of resources and meet deadlines; schedules events / tasks and delegates effectively to staff; plans and introduces contingencies as required
• Maximises Resources – Operates store in accordance with agreed targets and budgets in relation to sales, stock loss, stock levels, man hours and operating costs
• Quality Emphasis – Committed to setting and maintaining high store and personal standards, with excellent merchandising skills
• Motivating Others  - Encourages team effort, builds cohesion and maintains motivation
• Staff Training and Development – Understands and delivers training and development needs of team members; gains willing cooperation; gives regular feedback to team; appraises performance; encourages open communication and is constructive when confronting individuals
• Effective Administration – Accurately adheres to company administration systems regarding cash, stock, payroll and marketing; adopts a systematic and organized approach; checks standards of accuracy; follows written and verbal instructions to company standards and accountable for all communication within the store
• Problem Solving – Anticipates and identifies problems; uses analytical and investigative skills in problem solving and proposes solutions / evaluates alternatives; takes action to resolve problems in accordance with company needs
• Any other duties relevant and related to the post

Qualifications

Essential

• Good standard of education to include 5 GCSEs with English Language and Maths or equivalent (Grade C or above)

OR

• 1 year previous supervisory or management experience in a retail or customer focused environment
• Must be committed to successfully completing WSET Level 3 Award in Wines and Spirits

Desirable

• WSET Level 2 Award in Wines and Spirits
• NVQ Level 3 or equivalent qualification that relates to the retail industry

Skills and Experience

Essential

• Minimum of 1 year experience in a customer focused environment
  • Excellent standard of dress and appearance
  • Communication skills – A proven ability to communicate effectively and professionally at all levels, both internally and externally; appreciates the target audience, selects appropriate style and content and demonstrates good written, verbal, and listening skills
  • Customer focused - maintains a professional level of customer service at all times; identifies accurately the needs of internal and external customers and works to exceed the customer’s expectations by delivering a high quality service
  • Personal drive and a pleasant, positive, and enthusiastic, ‘can-do’ attitude, demonstrating an appropriate level of motivation
  • A good team player with the ability to lead and work in a team environment
  • A valid driving license plus access to a car

Desirable

• 1 year previous supervisory or management experience in a retail or customer focused environment
• Interest and / or knowledge of wine

Main Points of Contact

• Customers
• Sales Advisors/ Regional Sales Developer / Regional Sales Manager / General Manager
• Marketing / Payroll / Stock / Cash Departments
• Distribution / Maintenance Personnel

Other Relevant Information

• Must be age 18 or over
• Flexible approach to the needs of the business essential – must be able to work:
  • A full shift on a Friday and Saturday, one of which must be to close of business
  •  A minimum of 2 evenings per week, inclusive of a Friday or Saturday (and not including Sundays) to close of business
  • You are not assigned to a particular store and may be required to work in or transfer to another store within a reasonable travelling distance
• Full, valid driving licence desirable