Top 5 benefits of having a Careers page on your website
Branding opportunity for employers
In the candidate driven market we are currently in; the best talent can be very particular about who they want to work with. You should be using your career site to show off your consistency as a brand with company images/values to prospective job seekers.
People want to know as much information as possible when applying for jobs. They want to know about your company, how it works, what kind of people work there, what it’s culture is like and everything in between so they can make informed decisions. Use your careers page to sell them on your organisation.
Landed can help you create a strong employer brand positioning your Company as a place where highly skilled employees can thrive and attract highly sought-after Job applicants.
Why pay to post your job listings on another site when you can do it for yourself? Online job listings can cost between £150 to £500 per job. Posting in newspapers or publications also costs money for the same reach and time period. Cut costs and advertise across your own site and social media platforms, and as an added extra it will bring more traffic on to your website.
By whittling your job search down to a careers page on your own site and collaborating with one recruiter like LANDED, you can really speed up your hiring process and find the best talent quicker without wasting money.
Most recently LANDED helped save a client 60% on their cost of hire in just one year proving how powerful our platform is!
Online recruitment allows you interact and respond to applicants immediately. The hiring and job search activity is working around the clock with potential applicants being able to view the job at any time of the day. You can start to receive CVs immediately.
By collaborating with LANDED and posting the job listing on your website, you could potentially speed up the time-to-hire by 70%. You can contact candidates immediately and directly or have us contact them on your behalf.
Because you have full control, you can get valuable insight into the nature of the market and find the best possible match for the position.
Allows for database build-up and tracking
Use your own careers page and the features of LANDED to track and analyse data that is coming in. By keeping a CV database, you will be able keep high profile or particularly attractive CVs for a later date. With LANDED, you will be able to create a pre-screen ‘Talent Pool’ of top talent for future positions. Saving you time and hassle the next time a job needs to be filled.
On your own Careers Page, you should be monitoring the interaction with every vacancy you post and keep an eye on search engine keywords, so you can understand the content that is driving the best results. Landed is designed to set you up for long-term success.
There are millions of people searching for jobs around the world every month. Can you imagine what they are typing into Google to try and find their dream job? To capitalise on this, you need to make sure every page on your Careers Page has the right balance of relevant keywords and page specific SEO friendly URLs with appropriate Meta Tags and Links.
You should also have content outside of your careers page on your site in the form of a blog or free online resources, as this will also boost your SEO and answer questions for any potential applicants. Use this opportunity to increase brand awareness and show off your company culture before the applicant has to ask.